Achieving advantage through customer satisfaction

Providing consistent and ever-increasing customer satisfaction is the hallmark to achieving growth. As banks face intense competition from traditional players and new market entrants, many are moving to a completely customer-centric model—a model that can be difficult to attain as long-standing operational and product silos must be integrated.

In the midst of this competitive pressure, the shared services concept is gaining momentum. Industry studies demonstrate that between 40-70 percent of activities are identical across banks’ lines of business. By consolidating the people, processes and technologies that perform these activities, banks can optimize service delivery to drive down costs and risk, enhance performance, and ensure that every customer touch-point builds loyalty. To support this shift, banks are forming managed services partnerships to tap into the best industry knowledge and global delivery capabilities that will give them their competitive edge.

CGI has end-to-end banking capabilities that enable clients to deliver faster, more targeted services with greater consistency and at less cost and risk. We focus on providing the strategies, tools and managed services that achieve results in core differentiating functions, such as product development, marketing, sales and customer relations. We also create, implement, maintain and host proven platforms in critical back-office functions, such as originations, collections, trade services, compliance and asset management.

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